So much buzz about eyes lately, and rightly so. With all the mask wearing over the past couple of years, it only makes sense that we have been focusing a bit more on our eyes. I was probably one of the stubborn ones, refusing to give up my full-face makeup even with a mask. But that only lasted long enough for me to smear red lipstick all over my mask and face a few times. Not good. But even though most of us are wearing masks a lot less these days, keeping our eyes looking their best remains an important focus. Why?
Our Eyes Reflect Our Sparkle
I have spoken with a lot of people about their beauty goals throughout their lives, and I have heard some truly beautiful answers. I will share with you some of my favorites and I think you will share my absolute adoration of these responses. They say things like
- “I want to look vibrant and alive, full of life like my mom still looked at 93”.
- “I don’t want to look tired, I want to look awake”
- “Beauty is as important to me now as it always has been, I work hard to keep myself looking as great as I feel”
The thing that all these conversations have in common is how important it is that our eyes show the world our sparkle, our energy, our vibrancy. It’s so real, isn’t it? Two key culprits of tired looking eyes are dull skin and puffiness. So how can we combat these to keep our sparkle front and center?
Did you know that the skin around your eyes is actually thinner than other skin on your face? This thin skin can start to show the coloration of the blood vessels below it, giving us the darker appearance under our eyes that screams anything but vibrant sparkle. It’s also why this can look worse when we are sick, tired, or dehydrated since all these things can contribute further to drying this skin out. Thinner skin loses moisture more easily and is more fragile, so we need to give it some extra TLC. While the skin around our eyes is some of the most delicate skin on our bodies, it can be some of the most challenging to care for because we definitely don’t want harsh or abrasive ingredients so close to our eyes. The truth is that our eyes can benefit from products specially formulated to be used in just that area. Hydration is so badly needed around and especially under the eyes and choosing a cream or thicker eye product that won’t irritate or harm your eyes really can help keep the skin barrier healthier and brighter. For that extra punch of brightness, look for an eye crème with a hint of shine or pearlescence.
Puffiness is another culprit that can make our eyes look less vibrant. There are a couple of ways to combat this once it has crept in (because let’s be honest, sometimes the salty foods and wine are just worth it!). The first is temperature – yes, it is true that cooling that area can constrict the blood vessels and help drive out some of the fluid that has built up. Whether that is cucumber slices from the fridge, a cool cloth, or keeping your eye mask refrigerated it can all help. Plus, there is little more relaxing then taking 10-15 minutes to just lay back with a cool cloth over your eyes. The second approach is to use products that tighten a bit after application. Many eye creams are formulated to tighten slightly as they dry, drawing the skin smoother. The upside of these is that the best ones can also decrease the appearance of fine lines and wrinkles. We love our SeeMe eye cream, and keeping it in the fridge can help smooth and restore those eyes if you struggle with a little bit of puff!
If you are not convinced, check the May issue of the Good Housekeeping that talks about how to brighten, moisturize and plump the skin around your eyes with For Your Eyes Only cream. “Did you know that in the Good Housekeeping Institute Beauty Labs evaluations, SeeMe Beauty’s For Your Eyes Only cream was found to be hydrating while also having a nice texture and being absorbed quickly into the skin. In fact, 95% of their consumer testers agreed that this cream hydrated the skin around their eyes after using it twice a day for four weeks” – Danusia Wnek, Chemist, GH Health, Beauty & Environmental Sciences Lab.